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Word Crafters B2B

Content Marketing for B2B companies

Month: March 2016

Getting Your Emails Read by Prospects Drowning in Emails

Do you have this problem? Are You Being Deluged with Emails on a Daily Basis? It’s a flood and more and more emails come every day. How do you handle it?  If you’re like me, you delete many without reading them.  That takes a lot of time. So you devote less time to reading the… Continue reading Getting Your Emails Read by Prospects Drowning in Emails

Published March 30, 2016
Categorized as Uncategorized

Become the “Go to” Company in Your Niche

Apple. . . Starbucks. . . Amazon All – Giants in their fields. Each has distanced itself from their competitors.   How Have They Done This? Some think of Apple as a technology company.  It really is not. It provides the consumer products they enjoy and crave in a digital format.  They started with a… Continue reading Become the “Go to” Company in Your Niche

Published March 21, 2016
Categorized as Uncategorized

4 Keys to Success in Your Content Marketing Campaign

Success in Content Marketing campaigns boils down to 4 keys. That’s it. Just 4. Do each of these on a consistent basis and you will get a steady stream of prospects. You also will convert them to hot prospects and buyers. Focus on the Pain The first is to focus on the pain your prospects… Continue reading 4 Keys to Success in Your Content Marketing Campaign

Published March 14, 2016
Categorized as Uncategorized

Is Your Website Costing Your Company Business?

You may be losing prospects right at the start of their search for a product or service they need. The sad thing is you may not even realize it. How Can That Happen? It may be challenging for them to find information on a particular product or service they are looking for on your website.… Continue reading Is Your Website Costing Your Company Business?

Published March 4, 2016
Categorized as Uncategorized

Recent Posts

  • Content Marketers – Are You Turning Your Customers into Customers for Life?
  • CMOs and Marketing Managers – Ongoing Training is Critical for You and Your People
  • Content Marketers – A Different Approach For Your Next Content Marketing Campaign
  • CMOs and Marketing Managers – Step Back and Do Reviews to Improve Your Marketing
  • Content Marketers – Don’t Overlook Millennials When Creating Your Content Marketing Campaigns

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