The 5 Basics of Every Content Marketing Campaign

  In a Content Marketing campaign, there are five basic principles. On these all of the other components are added.  Get each of these right and you are on your way to having a successful campaign producing the results you desire. Miss any of these and there is no way your campaign will be as successful as you desire. Principle …

Content Marketer – Change Your Life Now

As a Content Marketer, your life is hectic. More and More Work  – Never Enough Time to Get It Done   Every day your plate is full with many different things to do. Sadly, there is not enough time to get all of them done. Tomorrow comes and right at the start, your plate is already pretty full with those …

Content Marketers – Help Your Company Achieve Success

The president and executive team of your company have a long-term vision for the company and what they believe it can become.  Every department and employee in the company, including you, plays an integral piece in helping the company achieve its goal. Three Main Components for Your Company to Excel   Does your company desire to be the best it …

The Main Skill Every Content Marketer Needs

Are you and your Marketing Department missing the mark? Is this costing you and your company money? Are the president and executive staff of your company frustrated because they feel the cost of your marketing department and your marketing campaigns is greater than the money from the sales resulting from your marketing efforts? You may wonder why this is happening. …

The Most Important Element in Every Content Marketing Campaign

  In every Content Marketing campaign, there are 3 components – the message, your service or product and the list or potential customers. Newer or inexperienced marketers frequently get the importance of each of these wrong. In their minds, the most important is the message. After all, the message is responsible for making the sale. That’s where they concentrate their …

Marketers – A Simple Way to Become More Productive and Improve Your Work

As a marketer, you’re always looking to enhance your skills and become the best marketer you can be. You want to find out the reasons a prospect wants your product or service. You want to make sure anything you write – a blog post, article, case study, white paper, etc. – connects with them and moves them forward to purchase …

Content Marketers – A Radical New Way to Get Customers

As a marketer one of your top priorities is getting new leads for your marketing efforts. This is time-consuming work and the longer you’re at it the more difficult it becomes. Simply because, as time goes on, you have already identified the easiest prospects and it becomes more and more difficult to find new ones. What if There Was a …